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We love technologies that help coaches make better decisions

Fee Beyer Innovative Sports


Technology is increasingly gaining importance in daily operations and decision-making in coaching staffs. Technology is a game changer for teams when intelligently integrated into workflows at an early stage.

We operate the largest database of technologies for coaches in pro sports and support coaches in selecting leading technologies fitted to their needs. We are specialized in technologies for performance and regeneration management (athletics, rehab, performance diagnostics, medicine and video analysis).

We also run formats that contribute to knowledge transfer in pro sports. These include our SportsTech research, where we interview members of the coaching staff in the Bundesliga on technologies that are being used. The second format is the SportsTech Podcast, where we chat with coaches, experts and sports technology makers about all things relevant to coaching in pro sports. We also regularly hold networking events and workshops.

For teams

  • Needs assessment
  • Technology assessment and -selection
  • Product demos and testing
  • Implementation of new technologies

For technology companies

  • Managing and executing marketing and sales activities
  • Business development
  • Lead generation
  • Product demos and feedback

Fee Beyer – Expertise & Experience

SportsTech in high performance sports

About Fee

Clients & Network

Among Fee’s clients and partners you will find Bundesliga teams, Sports Federations, World Tour Cycling Teams, international technology providers and professional sports experts.

Go to projects


News and trends in pro sports as well as selected topics covering all things relevant to coaching staffs: Our podcast is available on Spotify and iTunes!

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